In my position, I get exposure to a variety of information across our Industry via Conferences, social media and influencers, and reports and conversations from our sales team, who covers all of North America. I noticed a common thread over the last year or so in the print industry, “How do we attract the next generation of workers who will be producing the goods?”
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Create a Powerful Personal Brand
“Brand” is one of those funny terms that can mean different things to different people, but it’s most commonly associated with the visual design elements of a logo or business. David Ogilvy...
Designing for Print, by Marina Joyce, provides how-to on all information needed to prepare a work order for print. Her experience as a graphic designer and print shop owner brings a unique view in designing for print. A section of her book suggests ideas for when to conduct a press check and responsibilities of both the customer and host. This blog is the second of a three part series and...
There are a number of factors that could lead to printing disasters. Proper planning will help you attain the print quality you expect and will minimize stress. Here are a few tips to help you prevent them from occurring and focusing on what's important.
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